Corporate Brand Website — 200% Increase in Organic Traffic

The Challenge

Ledger & Co., a boutique wealth management firm, was losing prospective clients to bigger, better-funded competitors. Their old site was a PDF-heavy brochure with no service pages, no case content, no schema, and a Core Web Vitals score in the red on both mobile and desktop. Advisors were spending calls explaining what the firm actually did.

Our Solution

A premium, trust-forward corporate site with dedicated pages for each service line, advisor bios that lead with credentials, insight articles positioning the partners as thought leaders, and a friction-free consultation flow. Every page shipped with structured data, canonical URLs, and Core Web Vitals passing on mobile.

Implementation

8-week engagement. Discovery interviews with all four partners established voice and positioning. Design in Figma prioritized calm, editorial layouts. Development on a headless Sanity + Next.js stack for fast, indexable content. On-page SEO covered every service and location the firm wanted to rank for.

The Results

• ★ Organic search traffic up 200% in six months
• ★ Ranking on page 1 for 42 target keywords, including 8 in the top 3
• ★ Consultation requests up 3.4x with higher-quality leads
• ★ Mobile Core Web Vitals: LCP 1.6s, CLS 0.02, INP 120ms
• ★ Time-on-site up from 44 seconds to 3 minutes 20 seconds